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Build vs buy for startup AI and data platforms on AWS: a pragmatic framework
This framework guides startups in choosing to build, buy, or assemble AI/data platforms on AWS by weighing costs, time to value, team skills, scalability, security, and risks for a clear 12-18 month roadmap.
Alex Boardman
Apr 184 min read


Data before models: the foundations that turn AI into commercial outcomes on AWS
Strong data foundations on AWS—quality, accessible, governed data—are crucial for AI success. Use AWS tools like S3, Lake Formation, SageMaker, and Glue to build scalable, compliant, cost-optimized AI that drives clear commercial outcomes.
Alex Boardman
Apr 164 min read


Maximising revenue impact from AI and data in AWS‑native startups: a practical leadership playbook
This playbook guides AWS-native startups to prioritize revenue-driven AI use cases, balance build vs. buy decisions, implement data governance, manage ML costs with FinOps, and ensure risk compliance for impactful AI strategies.
Alex Boardman
Apr 24 min read


Startup-ready data platforms on AWS: the real build vs buy trade-offs
This guide clarifies AWS build vs buy trade-offs for startups, focusing on speed, cost, skills, compliance, and vendor lock-in to help align data platform choices with business goals and resources.
Alex Boardman
Mar 254 min read


Startup data strategy on AWS: building a scalable foundation without over‑engineering
This guide outlines a lean, scalable AWS data strategy for startups, emphasizing simplicity, cost control, compliance, real-time processing, and readiness for AI to support growth without over-engineering.
Alex Boardman
Feb 274 min read
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